In Full: Rosaura Ruiz Gutiérrez

WHO IS SHE?

73 years old / Born on July 7, 1950 / Studied bachelor's, master's, and doctorate in Biology at the Faculty of Sciences of UNAM / Completed her postdoctoral stay at the University of California (Irvine) and has been a visiting professor at the same institution, as well as at the University of the Basque Country / Holds an honorary doctorate from the Autonomous University of Guerrero / Was the first woman President of the Mexican Academy of Sciences / In the upcoming government, she will be the head of the new Secretariat of Science, Humanities, Technology, and Innovation.

X-RAY

• She has an ectomorphic physical build: thin, with small bones, thin joints, and muscles. Her voice tone is naso-oral, using a low pitch in her range, with appropriate pauses and emphasis.

• She is a politician accustomed to public speaking and possesses an authentic discursive line complemented by a very genuine identity design. She is a good debater.

• She accompanies her speech with hand gestures, using them to emphasize points of interest, demonstrating discursive strength.

WHAT DOES SHE PROJECT?

• She has a structured image. Her attire is uniform, predominantly using black combined with light tones.

• There is also a predominance of green in her outfits, especially in dresses; she is characterized by the use of discreet accessories.

• She presents a modest, well-kept image and is noted for comfortable dresses, wearing few blazers, with a more casual outfit.

• Comfortable, with a sense of casual elegance.

WHAT SHOULD SHE TAKE CARE OF?

• She refers to the profile of a person distant from the spotlight; she should generate a bit more openness in her interaction.

WHAT COULD SHE LEVERAGE MORE?

• Her sober, refined, cultured, and intellectual personality.

• Also, her prestige among the scientific, academic, and intellectual elite.

ONLINE PROFILE

• X @rosauraRuiz4, 1,627 followers. Follows 67 accounts, mostly media, journalists, and officials.

• Has posted 410 times since joining this network in June 2012, with more activity in the last two years.

• Facebook.com/RosauraRuizG, has 6,900 followers and follows only 2 accounts. WHAT DOES SHE IMPLY?

• Her potential relationship and closeness as a colleague with Claudia Sheinbaum's academic core.

• Her struggle as a woman, scientist, academic, and public servant will help her promote the new secretariat.

WHAT DOES SHE SAY?

• She declared feeling very happy because science will be given a place with a dedicated secretariat. She said she will work transversally and collaborate with all agencies.